How Google Search Works

Google recently created a simple, one-page, interactive infographic of how it’s search engine works. It’s a fun, high-level look at crawling/indexing, algorithms, spam and policies… without getting technical.

It has some pretty incredible statistics, did you know that:

  • there are over 30 trillion pages on the internet
  • they rank search results based on over 200 factors
  • they update their search algorithm constantly (sometimes more than once a day)
  • their index is over 100 million gigabytes
  • users conduct over 100 billion searches every month

View the interactive infographic at

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