{"id":5453,"date":"2022-12-21T10:16:47","date_gmt":"2022-12-21T18:16:47","guid":{"rendered":"http:\/\/www.realtyninja.com\/blog\/?p=5453"},"modified":"2022-12-21T11:27:09","modified_gmt":"2022-12-21T19:27:09","slug":"real-estate-giveaway-ideas","status":"publish","type":"post","link":"https:\/\/www.realtyninja.com\/blog\/real-estate-giveaway-ideas\/","title":{"rendered":"Real Estate Promotional Items & Giveaway Ideas"},"content":{"rendered":"\n

What is the most exciting thing in the world as a real estate agent? Hint: it\u2019s not closing a deal.<\/p>\n\n\n\n

What about having a steady influx of qualified leads?<\/p>\n\n\n\n

Sounds like the ultimate dream, right? Clients are oxygen for your real estate business. Therefore, it\u2019s important to find effective ways to reach new audiences and introduce them to your real estate services.<\/p>\n\n\n\n

Other real estate agents are generating leads by running online ads, sending out newsletters and building up their online presence\u2026 just like you! You don\u2019t want to be like every other real estate agent, so what can you do to stand out?<\/p>\n\n\n\n

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Posting on social media, sharing educational information and promoting your listings are tried and true marketing strategies. However, to reach beyond your existing network you’ll need to do something that stands out.<\/p>\n\n\n\n

It\u2019s no secret that real estate is a saturated and competitive industry (some cities more than others). You want to differentiate yourself from other agents, but you\u2019re struggling to expand your reach and engage with new audiences.<\/p>\n\n\n\n

This is where giveaways come in handy! An old industry staple that’s making a comeback.<\/p>\n\n\n\n

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Why Giveaways Work<\/h2>\n\n\n\n

They help spread the word<\/h3>\n\n\n\n

Real estate promotional items are a great way to advertise your business for months or years. Take a look around you \u2013 how many items in your vicinity are branded? For the sake of this point, hopefully it\u2019s a lot!<\/p>\n\n\n\n

Giveaway items are another form of \u201cword of mouth\u201d publicity. People carry around items like tote bags and travel mugs on a daily basis, so their friends, colleagues, and even strangers they pass on the street will see your name and become familiar with it.<\/p>\n\n\n\n

They create community relationships<\/h3>\n\n\n\n

Real estate giveaways present a great opportunity to work with other businesses by creating a complete prize package. Cultivate relationships with the local businesses vs a one-off request; together you can work to promote each other\u2019s businesses in the neighborhood.<\/p>\n\n\n\n

They boost motivation for referrals<\/h3>\n\n\n\n

Loyal clients will undoubtedly share their experience working with you if someone asks about the logo on their mug. Strengthen existing client relationships by giving them an advantage, such as extra entries into a giveaway.<\/p>\n\n\n\n

Best Promotional Items For Realtors <\/h2>\n\n\n\n

Real estate open house gift ideas<\/h3>\n\n\n\n

Who doesn\u2019t love free prizes? Build excitement for your open house by advertising a raffle item and share details through your paid ads or organic promotion on your social channels.<\/p>\n\n\n\n

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Visitors don\u2019t need to purchase raffle tickets as they would a traditional raffle, but instead can be entered automatically when they arrive. Be sure to have raffle tickets on hand so they can leave their contact information (bam! That\u2019s a new lead). Let them know the winner will be contacted by phone or email once the open house has ended.<\/p>\n\n\n\n

Expensive gifts, such as spa packages or concert tickets, are always a success and are sure to get tons of entries but they\u2019re, well, expensive<\/em> and can add up if you have multiple open houses. That being said, they are sure to generate buzz and the winner will surely brag to their friends about where they got such an awesome prize.<\/p>\n\n\n\n

Here are some ideas if you\u2019re looking for big ticket items:<\/p>\n\n\n\n

Smart home devices<\/h4>\n\n\n\n

The demand for smart devices has grown substantially in recent years. Give your raffle ticket holders the opportunity to get connected with a collection of smart home devices to make their everyday routines a little bit easier and smarter.<\/p>\n\n\n\n

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Home services<\/h4>\n\n\n\n

Let\u2019s be honest, how many people enjoy fixing a problem in their home? Answer: very few. Help solve this by giving away home services as raffle prizes, such as window cleanings, landscaping, repainting, or fixing electrical and plumbing problems.<\/p>\n\n\n\n

Weekend trips<\/h4>\n\n\n\n

Even if it\u2019s just for one or two nights at a nearby hotel, a little R&R is always a welcome break from the grind. Throw in a spa treatment, a bottle of bubbly or theater tickets to make it a weekend to remember.<\/p>\n\n\n\n

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If it\u2019s not in the budget to do a large giveaway, no sweat! Customized promotional items can help make a good impression, keep your name in front of clients, as well as reach new customers. Here are some ideas:<\/p>\n\n\n\n

Tote bags<\/h4>\n\n\n\n

People can use them at the grocery store, commuting to work, and while running errands. This all adds up to quality and repeated brand awareness.<\/p>\n\n\n\n

Pop sockets and phone holders<\/h4>\n\n\n\n

An expanding piece of magic! PopSockets become a convenient stand for reading email, video chatting and surfing the web. <\/p>\n\n\n\n

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Water bottles<\/h4>\n\n\n\n

This branded gift is a popular promotional item as more and more people are turning to reusable water bottles.<\/p>\n\n\n\n

Koozies<\/h4>\n\n\n\n

Similar to water bottles, Koozies are normally taken on the go which can keep your brand in sight for additional visibility.<\/p>\n\n\n\n

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Tape measures<\/h4>\n\n\n\n

They\u2019re used more than you think! And everytime someone uses one, they\u2019ll see your logo.<\/p>\n\n\n\n

Home closing gift ideas<\/h3>\n\n\n\n

Finding the perfect real estate closing gift for every buyer and seller you work with isn\u2019t easy. You have to do more than figuring out what your client wants. You need a gift that reminds your clients not only that you care, but that you\u2019re THE local expert they can rely on for years to come. Check out our picks for the best real estate closing gifts:<\/p>\n\n\n\n

Closing gifts for sellers<\/h3>\n\n\n\n

Personalized artwork<\/h4>\n\n\n\n

A lot of memories are based around homes. Although your sellers were ready to move on, it doesn\u2019t mean they won\u2019t miss their old place. If you\u2019re looking for a sentimental closing gift, commission a painting or drawing by a local artist. Your clients will see the picture hung up in their new home every day and instantly remember you. <\/p>\n\n\n\n

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McRae Portraits<\/a> is offering RealtyNInja customers 25% off any portrait purchase!<\/figcaption><\/figure>\n\n\n\n

Charcuterie and wine set<\/h4>\n\n\n\n

It\u2019s time to celebrate once all the paperwork is signed and done! Giving them a charcuterie set, complete with gourmet cheese and crackers, to make closing more special and add to the celebratory mood. Take it one step further and have your client\u2019s name and your company logo engraved on the wooden board.<\/p>\n\n\n\n

Engraved sets<\/h4>\n\n\n\n

It can be as simple as getting a few lines engraved on a spatula spreader, pizza cutter or ice cream scoop. Engravings are the icing on the cake, they\u2019re the perfect finish to a great gift. Did we say PERFECT? Yes, perfect! <\/p>\n\n\n\n

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Closing gift ideas for buyers<\/h3>\n\n\n\n

Home organizer or cleaning services<\/h4>\n\n\n\n

One of the most tedious parts about moving is unpacking and finding a spot to put everything. It\u2019s stressful enough moving into a new home, so gifting three hours of service from a professional organizer, house cleaner or handyman can take a huge load off of your clients.<\/p>\n\n\n\n

Gift baskets<\/h4>\n\n\n\n

Sending a gift box filled with local products is a simple, yet thoughtful way to show your appreciation to your buyers. A gift basket filled with goodies from local businesses will also give them an introduction to their new neighborhood.  You can easily curate a basket based on your client\u2019s needs as well!<\/p>\n\n\n\n

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Check out @medinacafe<\/a> on Instagram<\/figcaption><\/figure>\n\n\n\n

Housewarming gifts<\/h4>\n\n\n\n

Rather than giving a gift that says \u201cthanks for working with me,\u201d give a gift that says \u201cwelcome to your new home.\u201d You\u2019ve learned a lot about your client throughout your time working together, so use that information to find them a gift they\u2019ll love. Ideas include:<\/p>\n\n\n\n