You can view all of the guides by going to their Resource Section but I have taken the time to pull out the guides specifically for e-mail marketing beginners and those just learning the craft:

• Getting Started With Mailchimp
• How To Manage Lists
• How To Use Templates
• Common Rookie Mistakes
• How To Create An E-mail Marketing Plan
• Email Marketing Field Guide (More Advanced)
• Email Jitsu (More Advanced)

And of course the first step to any of this would be to sign-up for a MailChimp account so that you can play along with the guides. To sign-up, go to their homepage and click the big sign-up button on the homepage.

I hope that these resources shed some light on a very easy and effective marketing tactic that almost every real estate agent should be using.

Have an awesome day.

You can see it in action on our sample website. It also comes in 8 fresh new flavors.

To start using this theme, just login to your website and choose “Element” from the theme chooser in the “Edit My Website” section.

There are a few items to consider with Element to get it looking it’s best:

• Banner images should be 1032px wide
• Homepage banner images should be at least 360px tall (if you want the listings carousel overlapping the banner image)

If the theme doesn’t look good right away with your previous banner and logo images, get in touch with us.

Want your own version with your branding and colors? Customizations on Element are now available for just $149.

If it’s time for your office to get a new and improved website, get your managing broker to contact us right away to get started!

View a demonstration page.

All of the agents in the office are displayed in a nice format with their photo, contact info and a link to all their active listings. The user can also search for an agent by name or language(s) spoken.

All of the agents active listings are shown and kept up to date automatically.

The broker owner can easily manage the agents on the website with minimal effort.

Improved SEO

We just released a series of automated SEO (search engine optimization) enhancements to listings, buildings, and blog entries. For example:

• Blog posts automatically use the entry’s title as the pages meta title
• Listings title shows the address, followed by the area, property type and number of bedrooms. For example “1234 Fake St. – North Vancouver Condo For Sale, 2 Bedrooms”

Blog RSS Feed

All blogs now have an automatically generated and updated RSS feed.

More New Updates & Bug Fixes

We also released a series of small updates and bug fixes:

• Listing data update script now runs 4 times a day
• Listings where you are marked as “LIST AGENT 2″ or “LIST AGENT 3″ are now auto-imported and updated (in addition to “LIST AGENT 1″ of course)
• Email reminders are now automatically sent to customers that have a listing that has gone off the market (either sold, cancelled or expired) and requires action
• Fixed sharing bug on mobile websites
• Utilized the notification bar in the backend for more alerts when managing your listings and buildings
• Made it so that if you are on a sub-page and you open the top-level menu item dropdown, the page you are on is marked.
• Implemented proper response status codes when accessing a listing or building that used to exist but was deleted. This helps SEO (in Google Webmaster Tools).
• Fixed bug where if you were trying to view a building that no longer exists it would show the wrong error

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Stay tuned for more great new features and enhancements from your friends at RealtyNinja.

A recent Internet Trends presentation by Morgan Stanley forecasted that “50% of web traffic will come through mobile devices within 5 years.” In fact, based on the rate of adoption, it is projected that the number of users accessing the web via mobile devices will exceed desktop devices by 2014. What does that mean to you? It means that arguably your mobile website will be more important than your normal website within the next 2 years.

As of today, all RealtyNinja website customers (that are part of the MLS® Reciprocity Program) now have a mobile-specific MLS® Search on their mobile websites.

If you didn’t know already, all of our customers get a dedicated mobile website, on top of their regular website, for absolutely no extra charge. The website automatically detects what device the user is browsing on and shows them a dedicated mobile version if they’re on a smart phone or tablet.

Version 2 will include location based searching that will take advantage of your devices GPS capabilities.

Great New Improvements

We made the algorithm use to assign active listings to buildings more intelligent to deal with common street typos and duplicates among other such things. This results in a more accurate listing of available properties in buildings you have added or will add to your website.

Continuing on our quest to provide the most accurate geocoding of listing addresses to physical locations for mapping – we improved our algorithm and re-geocoeded all of the listings in our database

Co-Listing support has finally been added to our system which saves you even more time and allows you to rest assured that all your listings are on your site automatically. To accomplish this, we had to re-approach how listings are added to our system and make sure that we include listings where you are LIST REALTOR 1, 2 or 3.

Device Support For The Mobile Platform We Use

The following devices are supported:

• Apple iOS 3.2-5.0 – Tested on the original iPad (4.3 / 5.0), iPad 2 (4.3), original iPhone (3.1), iPhone 3 (3.2), 3GS (4.3), 4 (4.3 / 5.0), and 4S (5.0)
• Android 2.1-2.3 – Tested on the HTC Incredible (2.2), original Droid (2.2), HTC Aria (2.1), Google Nexus S (2.3). Functional on 1.5 & 1.6 but performance may be sluggish, tested on Google G1 (1.5)
• Android 3.1 (Honeycomb)  – Tested on the Samsung Galaxy Tab 10.1 and Motorola XOOM
• Android 4.0 (ICS)  – early reports are positive. Note: transitions can be poor on upgraded devices
• Windows Phone 7-7.5 – Tested on the HTC Surround (7.0) HTC Trophy (7.5), LG-E900 (7.5), Nokia Lumia 800
• Blackberry 6.0 – Tested on the Torch 9800 and Style 9670
• Blackberry 7 – Tested on BlackBerry® Torch 9810
• Blackberry Playbook (1.0-2.0) – Tested on PlayBook
• Palm WebOS (1.4-2.0) – Tested on the Palm Pixi (1.4), Pre (1.4), Pre 2 (2.0)
• Palm WebOS 3.0 – Tested on HP TouchPad
• Firebox Mobile (10 Beta) – Tested on Android 2.3 device
• Skyfire 4.1 – Tested on Android 2.3 device
• Opera Mobile 11.5: Tested on Android 2.3
• Meego 1.2 – Tested on Nokia 950 and N9
• Samsung bada 2.0 – Tested on a Samsung Wave 3, Dolphin browser
• UC Browser – Tested on Android 2.3 device
• Kindle 3 and Fire – Tested on the built-in WebKit browser for each
• Nook Color 1.4.1 – Tested on original Nook Color, not Nook Tablet
• Chrome Desktop 11-17 – Tested on OS X 10.6.7 and Windows 7
• Firefox Desktop 4-9 – Tested on OS X 10.6.7 and Windows 7
• Internet Explorer 7-9 – Tested on Windows XP, Vista and 7
• Opera Desktop 10-11 – Tested on OS X 10.6.7 and Windows 7
• Blackberry 5.0: Tested on the Storm 2 9550, Bold 9770
• Opera Mini (5.0-6.5) – Tested on iOS 3.2/4.3 and Android 2.3
• Nokia Symbian^3 – Tested on Nokia N8 (Symbian^3), C7 (Symbian^3), also works on N97 (Symbian^1)

Now, when you visit your RealtyNinja powered website on your smart phone or tablet, you will see all of your listings (active and sold), all custom listing groups, buildings, all custom building groups, all your blog entries, an “about” page and your contact info.

We also updated the QR code support to direct users to mobile-friendly versions of listings, buildings and blog posts. Go ahead, pull out your phone and scan the QR code below and see for yourself.

Buildings you’ve added will also be displayed, including all the active listings inside them (automatically updated 4 times a day).

Your blog entries will appear in a mobile-friendly way, all images will be scaled to fit the screen automatically.

We completely re-wrote the entire mobile platform to support even more devices and ensure a much smoother “app-like” experience. Our next version (which we are hard at work on) will have a full location-aware MLS search (which will take advantage of your devices GPS and show you nearby active listings) and more.

Stay tuned for more innovative features that help save you time and generate leads… because that’s what it’s all about.