Product Blog

Archive for the ‘Tips & Tricks’ Category

MailChimp Resources

Friday, April 27th, 2012

Here at RealtyNinja we are huge fans of MailChimp for e-mail marketing. It is what we use for our own e-mail campaigns and is what we tell all of our clients to use as well. We get a lot of requests from our users for resources on how to properly setup and utilize MailChimp effectively and fortunately for everyone, MailChimp themselves have actually created an amazing set of guides and How-To’s that shows exactly this and then some.

You can view all of the guides by going to their Resource Section but I have taken the time to pull out the guides specifically for e-mail marketing beginners and those just learning the craft:

And of course the first step to any of this would be to sign-up for a MailChimp account so that you can play along with the guides. To sign-up, go to their homepage and click the big sign-up button on the homepage.

I hope that these resources shed some light on a very easy and effective marketing tactic that almost every real estate agent should be using.

Have an awesome day.

Custom Listing & Building Groups, New Themes And More!

Saturday, October 1st, 2011

Custom Listing & Building Groups

Now you can assign listings and buildings into custom groups. This is a great new feature for real estate agents that work in teams, as well as those who want to segregate their listings based on any criteria they like.

Some examples include:

  • Each realtor wants their listings displayed on its own page
  • Separate your commercial vs residential listings
  • Create custom listing groups for different developments you’re marketing
  • Showcase your favorite listings on the market

Each listing group is managed separately from the backend of your website.

On your public-facing site your visitors can see only what they’re interested in, not just a huge mixed list of all “active listings”

The same goes for buildings. Some examples could be:

  • Buildings in a specific area or sub-area
  • Buildings based on type (heritage, concrete, etc.)
  • Buildings you have sold in

Here are step by step instructions on how to start using this incredibly powerful feature on your RealtyNinja website:

Brand New Theme “Crisp”

We’ve added a new theme called “Crisp” to our line up of themes.

More variations on this theme will be released in the future and let us know if you would like a customized version for your website.

Updated Theme “Classic” – Dark Version

Our most popular “Classic” theme now comes in a sexy dark version.

Read all about it and see screenshots in this blog article.

Ninja Tip – Creating A Hidden Page For A Specific Client

Lets say you just met with a client this morning and you know he’s looking for a house in North Vancouver with certain criteria.

You can make him a special page on your website (that only he knows about, since its not a part of your navigation menu) and add a personal note with all the listings that you have hand-selected for him.

All you have to do is hide the page from your navigation by clicking the little lightbulb icon next to it.

Then, you email him a link directly to the page.

Here’s a live example using the new custom listing groups.

Major Code Optimization

We’ve been hard at work going through all of our code and cleaning it all up.

Why do you care?
because A) it will help search engines index your website better and B) it makes it easier for us to work on new updates in the future.

Bug Fixes & Tweaks

  • Geolocation now uses both address and postal code (more accurate)
  • Added Google Apps support to settings page in backend
  • New side-tab design in backend
  • Show number of listings in each group on tab beside the label “My Listings (13)”
  • “View full site” link wasn’t working on sub-domain sites (sitename.realtyninja.com)
  • search for properties over $5,000,000 wasn’t always working
  • Page names now have a limit of 50 characters
  • Better redirects between full site and mobile site
  • Fixed bug with update script that would not update a listing if JUST the photos had been updated
  • Fixed bug where townhouse results were being included in house searches
  • A ton more little tweaks and bug fixes

Showcase Your Listings Beautifully

Monday, March 7th, 2011

Are your listings being represented properly?

Make sure you’re using all the tools available to represent your listings to the highest degree.

Technology’s changing faster than ever and so are your seller’s demands. Nowadays a seller expects you to be utilizing tools and services that give their listings the representation they expect.

Click here for a live example of the image above.

Here are a few simple tips to enhance your listings on your RealtyNinja powered website.

Add more photos!

You’re limited on the number of photos you can upload through MLXchange, but you’re certainly not limited to how many you can add to your listings on your own website.

If the listing is your own, you can edit it through the “listings” tab and upload more photos from your computer, they will automatically be resized.

Write up a detailed description

We’ve upgraded the listing description box to allow for text formatting and embedding things (like YouTube or Animoto videos).

Add a video to your listing

If you’ve got a video of your listing on YouTube, you can now embed it right on the listing’s page.

First, go to your YouTube video and follow these steps:


Then, go into your “Listings” tab in the backend of your website, click the “edit” icon beside your listing, then scroll down to the “description” box and follow these steps:

If you don’t have a video of the listing itself, why not add one on the area? or a video of yourself talking about the listing?

Stay tuned for more great features to listing pages

We’re working hard to add even more functionality to listing pages; soon you will have the ability to attach PDF files to listings (floor plans, strata docs, etc.).

View Sample Real Estate Website